Personal Trainer MD: Website Design
A custom WordPress website for a personal-training and fitness-coaching business — built to convert visitors into coaching clients.
- Branding & Identity
- Web & App Development
- Design & Conversion
- SEO
- Content & Social
- Reputation & Local SEO
A brand built from scratch.
Personal Trainer MD launched with no existing identity — so we created theirs new: the logo, the colours, and the full visual language the site is built on. Nothing here was inherited or restyled; it was a clean start.
New brand identity
Designed by New Light Digital
A complete identity created from a blank page — logo, colours, and type.
Color palette
- Pomegranate Red #FA2B20
- Ebony Clay #292E3F
- White #FFFFFF
Typography
- Aa
A custom WordPress coaching website.
A custom WordPress build for a fitness coach — a motivating, conversion-focused site that turns interest into booked sessions.
Built responsive — for every screen.
Every page — the programs, the blog, the contact form — works identically on mobile, where most of the fitness audience lands. Designed mobile-first and tested on real devices.
-
Trainer bio
-
Personal programs
-
Program types
-
Program detail
-
Custom program
-
FAQ
-
Blog
-
Blog article
-
Contact
Tech stack
- WordPress
- PHP
- MySQL
Designed to win clients.
An energetic, focused design that builds trust in the coach and makes signing up easy.
Key UX decisions
-
01
Trust in the coach
Strong imagery and proof that builds confidence fast.
-
02
Clear offerings
Coaching options laid out so visitors self-select.
-
03
Easy sign-up
A direct, low-friction path to booking a session.
Organic is their biggest channel.
Ongoing SEO built around how people actually search for a personal trainer in Chișinău. Organic search now drives the bulk of the site’s traffic.
Owning local search in Chișinău.
Ongoing management of their Google Business Profile and local search presence, so people looking for a trainer nearby find Personal Trainer MD first.
Top of the local pack for
- antrenor personal Chișinău
- antrenor personal
- curs antrenor personal
- program de antrenament
Let’s talk about
your growth.
Tell us what you’re trying to build, what you’re trying to grow, and what’s in your way. We’ll be in touch within one business day.
- Reply within 1 business day
- Free 30-minute consultation
- NDA available on request
Verified on ClutchI was blown away by the knowledge they had about web design, SEO, content, and digital marketing in general. They built our web presence from scratch, and I recommend them to anyone who wants to grow online.
★★★★★ Mihail Iavita